AI versus Marshy - Editing Pictures with Words

If you’re new here, I’m building a self-sustaining business using AI to reduce the heavy lifting. Last week, I soft-launched the website, but it didn’t get much traction. I’m now on Sprint 2, and I’ll be sharing my progress with you. I have a button now that let’s me highlight sections and make changes. Give it more techy. I don’t think it’s a generative fill replacement, but being able to tweak things to showcase what you need a bit better could be helpful. Kind of crap but a good test. I often get asked about what to do, what apps to use, or what’s the best thing to do right now. I believe it’s simply playing and seeing what you can do with it. It’s the best way to learn - and while the first example managed to stump me and delay my newsletter - you can bet it’s not going to prevent me from figuring out something similar in the near future. ​ Sprint 2 - TheLeadMagnet.biz For new readers - my goal is to build a self-sustaining business that I can run solo and use AI to reduce the heavy lifting. Last week I soft-launched the website, had one solid enquiry, and it hasn’t gone much further. I got held up waiting for my old FB Page called “Marshy Idea” to rename to TheLeadMagnet.biz - in the end it just wouldn’t rename, probably to do with it being a 10+ year old page. So I created a new FB page (for ads) and created 2x landing pages with Carrd. Landing pages are a core part of running ads in 2024. They let you test and tailor messaging based on the different kinds of ads you run, and improve things over time (known as A/B testing). ChatGPT helped me by suggesting 2x ad variants, and 2x landing page variants. The former were bland, but the latter was good - giving me a structure and outline for a detailed, in-depth page, and a short and direct page. I was able to refine these and get them live: Progress, not perfection. Web versions: ​ https://lp1.theleadmagnet.biz/ ​ ​ https://lp2.theleadmagnet.biz/ ​ I was able to grab testimonials from way back when I tested speedmarketingdemos but am after more. I’ve now got my page ready to go and will set the ads live at $30 a day. ​ ​ I’m expecting minimal results here and am banking on the power of the sprint and learns. Each week I can cycle through Sprint 1, 2, through to 20 and know that things will improve with consistent effort. The goal is to build a system I can sustain - the traction will follow. I’ve been wracking my brain thinking about a “home” for building in public with this project, but I think it’s a good fit in here and look forward to sharing about next week’s sprint! — Last night I was on the couch and said to G I’m tired. She said “yeah no wonder”. Saturday - facilitated a 1-day workshop for Startup Gippsland in Mirboo North ​ Tuesday - off to Canberra with SANE lobbying for more funding ​ Thursday - attended the Digital Day Out - a local conference with business owners ​ So I’m looking forward to a relaxing weekend. Thanks for reading and if you’ve got a question about AI you want to talk through drop a time in here . Happy to help with no-strings. Originally appeared in newsletter : AI versus Marshy #52 - fashion, picture editing, and building my biz